Alka-Seltzer Hangover Relief Gives Partygoers a Late, Late Checkout
In partnership with Energy BBDO and BBDO NY, the Hangover Late Checkout was a unique and innovative experience for participating guests that included a later checkout time, a breakfast menu designed to aid in recovery, an in-room spa experience with custom robes and face masks, and, of course, plenty of Alka-Seltzer Hangover Relief. There was no rushing to pack up and check out before being recovered the next day. Instead, the guests enjoyed a few extra hours of much-needed rest and relaxation.
Learn more at https://www.alkaseltzer.com/original/aso-homepage.
Client: Bayer HealthCare Pharmaceuticals
Agency: Energy BBDO & BBDO NY
Role: PR & Brand Manager